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Food always looks 'extra-delicious' when shown on a large screen TV. Plugged into doPublicity's digital menu board solution, restaurant can offer the customer delicious images and videos of your most popular or exotic dishes. Restaurants like to schedule daily specials, promotions, and showcase newly introduced preparations. Feedback from restaurants with existing menu boards shows a higher number of orders placed for all food content displayed on the screen.
With the restaurant business being such a competitive marketplace, having an edge over the next competitor makes the difference - seen in the form of return customer business and clearly, increase in sales volume.
If a person operates a restaurant, the most effective method to make an impression on your clients and also market your menus, are to use digital sign technology. Virtually every eating place displays the day's menu with some sort of display board, which can be replaced by a modern signage using televisions with attractive content. This will provide the restaurant owner the ability to change menu information at will and plan for special occasions like weekend menus and happy hour promotions.
Eatery managers also have the opportunity to use their screen for advertising other products, to generate additional income. It is possible that some of the restaurants vendors (Coke, Pepsi, Wines, etc.) may be interested in advertising and marketing their products on your screens, to promote in-house consumption. This marketing assists the product vendors and the restaurant, to push specific products with the aim of generating higher revenues. In addition, other local business could market their products to your customers as they are a captive audience, while eating in the restaurant.
The cost of setting up digital menu boards is negligible, as all it takes is a Windows PC coupled to a television - managed by doPublicity Digital Signage Software.
Digital sign displays allow supervisors to show not just text messages, but also pictures along with engaging videos about their food. Setting up digital signs by using ready to use customizable templates, helps to make the job of the restaurant manager easier. Menu board templates are offered in quite a few designs from 1 to 10 items and can be displayed utilizing 28 split screen layouts. The split screen display lets the manager simultaneously show a larger variety of products. The templates could be set up to display for durations ranging from 10 to 30 seconds; while making sure that the client has had a way to view and select what they would like to order.
This technology will streamline your service and will influence your patrons, while saving time and money that would have been spent on manually updating menu boards.
Areas of use in the food service environment include:
- Waiting and seating area displays
- Digital Menu Boards
- Bar and Restaurant Specials and Rates
- Service, Attraction, Events and Promotions
- News, Weather, FOREX and other relevant information