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PRO Edition: Free |
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Multiple Content Display Options
Types of Content that can be displayed:
Custom Content
The software allows you to upload and display Custom Content (Images / Video /
Commercial / Infomercial) that you may have got from an outside agency.
Pictures - In JPG, GIF, BMP and PNG formats
Videos - In SWF, WMV, AVI, MPG and MPEG formats
Single / Split Screen Display
Display using multiple screen formats which include an assortment of Single
/ Split screens in both Horizontal and Vertical format. Split Screens can be
used to display multiple media formats simultaneously.
Example: The left side of the screen could should a video, while the right side
displays an image.
Scrolling Banner Feed - Custom Message / RSS Feed
Display Custom Messages or RSS Feed at the bottom of the screen. |
- Simultaneous display of Custom Message and RSS Feed
- Customizable Background and Text Colors
- Customizable Banner Speed
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Dayparting
Dayparting is the practice of dividing the day into several parts, during
each of which a different type of Content suitable for that time is aired.
Content is most often geared toward a particular demographic, and what the
target audience typically engages in at that time. Dayparting is setup through
the Playlist Setup process.
Examples: |
- A restaurant may display breakfast menu from 7.00 AM to 10.00 AM and then
display lunch menu till 3.00 PM, after which they promote their dinner menu.
- A retail business may focus on women's products before 4.00 PM and promote
products for teenagers and men from 4.00 PM to closing hours.
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The purpose of Dayparting is to maximize exposure to a target audience who may
be viewing the display screen at different times of the day.
Scheduling Future Displays
The software allows you to plan for future displays using the Playlist
feature. Content can be scheduled for display up to 6 months in advance and can
have an End Date up to 24 months from setup date.
Display on Primary or Secondary Screen
Display can be set to show on either the Primary or Secondary screen in a
multi monitor / screen setup. Ideal for businesses using
POS (Point of
Sale) systems.
Screen Orientation
The software can be used for either Horizontal or Vertical display. The Display
Screen sizes itself automatically and adjusts to the correct orientation.
Auto Screen Sizing
The software will auto-detect the screen size and size the Display screen
accordingly. This ensures that the entire screen is utilized for maximized
display and appropriate proportion display.
Screen Display Logs
The software logs operating details of the software, which can be used for
trouble shooting. The logs cover Date / Time, Function and Description. Screen
Display Logs can be viewed through the View Display Logs tab.
Operating Logs
The software logs operating details of the software, which can be used for
trouble shooting. The logs cover Date / Time, Function and Description.
Operating Logs can be viewed through the View Logs tab. |
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doPublicity Sidebar
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